Apparently, Simon Cowell was offered £1 million to become the face of Viagra but turned it down.  He was said to be ‘insulted’ by the request to advertise the short-term cure for erectile dysfunction problem.

In an interview with ‘Glamour Magazine’, the 48 year old X Factor judge said of his normal grooming routine “To me, Botox is no more unusual than toothpaste.  It works, you do it once a year - who cares?.

He also said “I’d never dye my hair, although I know everyone thinks I do.”  When asked if he wore platform heels, he said “They’re an inch high, maybe…”.

During the interview, Cowell shared his thoughts on some of his co-stars saying that in his opinion Dannii Minogue would be better in bed than Amanda Holden and that Nicole Kidman had zero sex appeal.  He said “Amanda is the definition of naughty and she’s very flirty.”  “Dannii is much more closed and less trusting, so it takes longer to get to know her.  So I guess that it would be Danni.”

He did say that “I like the girl who’s just copped off with the French President”- Carla Bruni.  “That girl has a very, very sexy face - it’s naughty.  And I like Eva Longoria, (from Desperate Housewives) but then I met her and she wasn’t what I expected”.

Cowell has been with his long-term girlfriend, Terri Seymour for five years and has recently revealed he has no intention of marrying as he fears that his wife would leave him and take all his money.

He said to the mirror newspaper, ”I don’t believe in marriage, certainly not in this business.  The truth is that you get married and in a year or two they clean you out!  It’s just not going to work.”