We have travelled far since the days when learning what was going on in the world via newspapers and magazines meant consuming 100% print media. This still thriving industry of course consumes unimaginable quantities of paper and ink, not to mention transportation costs. There is also the ensuing wastage. The three golden rules of the environmentally-conscious consumer – reduce, re-use, recycle, in that order – are difficult to adhere to for the print-media junkie.
Yet for some other people there are only a few occasions when grabbing a real paper or magazine holds any appeal. When about to board a flight, for example. A great many, however, remain understandably unenthusiastic about doing all their reading in front of a screen, and prefer to carry on receiving print media through the letterbox in the good old-fashioned way. Flitting between the two methods is, of course, the third option. Very often, a reader likes physically to handle their one favourite daily newspaper and to dip into others in ‘virtual’ form on the Internet.
Magazines have a slightly different appeal. As something to keep to hand on the coffee table or by one’s bed, a weekly or monthly glossy is an inexpensive luxury. The one you choose is a reflection of your own very individual set of tastes, interests and values. Ranging from such titles as Prospect, with its highbrow, thought-provoking features appealing to the politically-aware reader, to light reads such as Hello and Cosmo, magazines almost amount to a packaged lifestyle.
Deciding which ones to subscribe to regularly used to be a hit-and-miss process, involving hours browsing newsagents’ shelves and being jostled by other shoppers or feeling hounded by the assistants! The great advantage nowadays that sites like Subscription.com offer is the chance to compare magazines online.
You might want to follow the antics of a celebrity such as impossibly glamorous racing driver Danica Stewart. A good subscription comparison website like Subscription.com is where you can enter the subject that interests you – in this case Danica – in the search field, then compare the stories which the different media titles are currently carrying.
Taking advantage of the web’s free sampling facilities makes perfect sense, minimises waste and keeps bills down. Readers, log on!
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